The first step often seems the biggest; a leap into the unknown, a shot in the dark. You may have had it in the back of your mind for a long time that you want to start a blog, but you still haven’t gotten round to writing that very first post. Inexperience and a fear of failure can easily get on top of you. But sometimes in life, once you have made that first step, you wonder what you were worried about and all the ones afterwards get that little bit easier. So, here is a brief guide to creating your very first blog post.
Do Some Research
Check out some of your favourite blogs and others that you have never heard of before to see how they got started. Compare this to some of their more recent posts and you will probably find that all of them have come a long way. As well as giving you a boost of confidence, you will also be able to find out what sort of posts people interact with the most and who your target audience is likely to be made up of.
Come Up with a Topic
A lot of people tend to ‘hedge their bets’ when they are choosing a first blog post, leaning towards the safe option rather than something that will instantly get noticed and possibly shared. Before you settle on a topic, you should have a brainstorming session of all the things you could possibly write about. Once you have a physical list in front of you, it is much easier to compare and contrast ideas. Hopefully, one will jump out at you as a starting point.
Now is the time to actually start the writing process. Rather than typing directly into your blogging platform, it is easiest to write in a Word document so you can edit it. There are three main sections to the average blog post; introduction, body and conclusion. The introduction should be designed to grab people’s attention in the first place. The main body of the text should be split up into easily digestible sub-headings. Finally, the conclusion will sum up everything you have said and give a call to action. Don’t worry too much about your first draft; just focus on getting words on the page. The editing process comes next.
Edit, Edit and Edit Again
As well as editing the grammar, spelling etc, there are a few other things that you should include in your blog. You will want to add some carefully-chosen links to external sources, as well as a few statistics, quotes, and infographics. And, of course, the images. Choose these carefully as they will often grab people’s attention when they are scrolling through social media. Editing them properly is also important, so check out Training Connection for courses. Back to the words, it is a good idea to read everything out loud as this is where you will be able to spot spelling and grammar errors, as well as sentences that need rewording.
Hopefully, this guide has given you the encouragement you need to get out there and write your very first blog post.
*This is a contributed post.